U.S. Raw milk sales rise despite bird flu warnings

People are drinking raw milk 'like crazy' as sales rise despite bird flu warnings Although raw milk is considered one of the "riskiest" foods people can consume, social media influencers heavily promote unpasteurized products. NBC News

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Since March 25, when the bird flu virus was confirmed in U.S. cattle for the first time, weekly sales of raw cow’s milk have ticked up 21% to as much as 65% compared with the same periods a year ago, according to the market research firm NielsenIQ.

That runs counter to advice from the Food and Drug Administration and the Centers for Disease Control and Prevention, which calls raw milk one of the “riskiest” foods people can consume.

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